Memory & AttentionBias #70

Next-in-Line Effect

We forget what was said right before our turn.

The tendency to have poor memory for information spoken by the person immediately preceding you in a speaking order because your attention is focused on your own upcoming turn.

Why it matters: Demonstrated in classic social psychology experiments on attention and memory.

Watch for

Zoning out of conversations when you know you will speak next.

Try this

Take brief notes on what others say especially when waiting for your turn.

Real-world example

In a round-robin meeting you cannot remember what the person before you said because you were rehearsing your own point.

Key researchers

Michael Bond

First described in 1985

Psychological mechanism

Attentional switching and rehearsal blocking. Anticipating your own turn consumes working memory resources interfering with the encoding of preceding information.

Seminal research

Michael H. Bond (1985), "The next-in-line effect in social interaction."